1990
GENUINE DOUBLE SEWN AND HAND RIVETED
We were the first to make denim jeans in Australia. And we made them the way we've made everything: To work hard. To wear long. And to feel and look good.
Because RM reckons if you're doing hard manual work, you don't need clothes that give you a hard time. So our jeans have back-tack stitching on all the strain points like belt loops and pocket corners. And double-stitched seams, rust-proof rivets and heavy-duty zips.
That's how you make ‘em last.
And, while we were back-stitching those belt loops, we decided to add a few extra. When we made our first jeans, we used the best quality 15oz, heavy denim we could find. Denim that would last for years. And because we soft wash them now, they feel good from the first day.